I am a seasoned digital consultant with a remarkable 19-year track record of success across IT, digital marketing, cybersecurity, and e-commerce. My expertise empowers businesses to thrive in today's dynamic digital landscape.
Here's what sets me apart:
Beyond the resume:
Ready to take your business to the next level? Let's connect!
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I started my studies at Mutah University, majoring in Communications Engineering, in 2001. However, due to low grades, I received two warnings, which led to my dismissal from the university
As a Senior Digital Consultant at BDO Jordan, my multifaceted role revolves around elevating the marketing and operational landscape. My responsibilities span from the inception of infrastructure to enhancing sales, international agency partnerships, and implementing digital solutions for streamlined processes.
• Market Expansion: Led analysis to enter 16 countries in MENA, allocating budget based on target audience.
• Brand Building: Established Surgent brand in MENA region, fostering recognition and loyalty.
• Marketing Systems: Developed email marketing and CRM systems, integrating with social media platforms.
• Training Initiatives: Training staff on Digital marketing and E-learning System.
• Marketing Automation: Implemented automated systems, enhancing sales team performance.
• E-Learning Platform: Designed and implement BDO Jordan Academy e-learning system.
• Digital Forensics: Participated in digital forensics tasks, ensuring data integrity.
• Competitive Analysis: Prepared growth reports and analyzed competitors for strategic insights.
• Tender Proposal Development: Created proposals for tenders, supporting business development efforts.
• Data Integration: Collaborated on projects integrating data with AI systems.
• System Development: Programmed and developed systems for domestic and international projects.
As the IT & Digital Marketing Manager in Finance & Business across Jordan, Ukraine, and the UAE, I spearheaded transformative initiatives and achieved notable successes in leading-edge digital strategies. Below are my key responsibilities and accomplishments:
• Led diverse digital team, fostering continuous learning and innovation.
• Developed and executed company-wide digital transformation strategy.
• Established digital connectivity across company branches in Jordan, Ukraine, and the Emirates.
• Defined and implemented KPIs across critical departments for optimization.
• Evaluated and implemented cutting-edge digital tools for competitive advantage.
• Implemented robust data security measures to safeguard against cyber threats.
• Digital Marketing Leadership:Orchestrated comprehensive digital marketing campaigns across multiple channels.
• Fostered collaboration between IT and digital marketing teams.
• Leveraged data analytics for informed decision-making and optimized digital strategies.
As an E-commerce & Digital Marketing Manager at Markatcom, I’ve been instrumental in propelling the company’s online retail footprint throughout the MENA region. Here’s a breakdown of my key responsibilities and achievements:
• Led platform optimization for a seamless online shopping experience.
• Managed product listings and streamlined inventory processes.
• Implemented efficient payment and checkout systems.
• Crafted impactful campaigns boosting traffic, engagement, and conversions.
• Successfully executed email marketing strategies for lead nurturing and sales.
• Enhanced online content for improved search engine rankings and visibility.
• Conducted detailed data analysis to monitor KPIs and evaluate strategy effectiveness.
• Optimized UX for visual appeal and ease of navigation.
• Strategically planned and executed promotions to drive sales and loyalty.
• Stayed updated on industry trends and conducted competitor analysis for strategy enhancement.
• Managed budgets for cost-effectiveness and positive ROI
During my tenure at Abu Dhabi TV (ADtv), an esteemed Emirati television channel launched in 1969, I served as an SEO & Social Media Developer. My role primarily focused on SEO optimization and API development for multiple social media platforms. Here's a summary of my key accomplishments and contributions:
• Achieved 245% ROI in 2013 Ramadan Campaign via YouTube: Implemented strategic SEO techniques and optimized social media campaigns to achieve remarkable results, particularly during the Ramadan campaign on YouTube.
• Established Email Marketing System and SMTP Setup on Linux Servers: Built and deployed an Email Marketing system from scratch, including the setup of SMTP servers on Linux infrastructure, streamlining communication efforts and enhancing marketing reach.
