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Mohammad Awwad

IT & Digital Marketing Consultant

Profile

Developer | 360 Marketing | Cybersecurity | Data Analytic | CRM | AI Automation | Linux | Ecommerce | Data mining | Online Payments

Mohammad Awwad

IT & Digital Marketing Consultant

Welcome to my portfolio! I am a IT & Digital Marketing Consultant. I am passionate about my job and my personal contribution to the world of Digital Marketing AI. Here, you will be able to learn more about my projects as well as get to know me as a person.

Follow me on social media for regular updates!

During the past 19 years, I have Gain skills, and I'm still learning.

I embarked on my career journey as a programmer in 2004, honing my expertise in crafting over 400 websites utilizing programming languages such as PHP and JavaScript. Through these endeavors, I garnered extensive knowledge while developing intricate systems such as Content Management Systems (CMS), Learning Management Systems (LMS), Customer Relationship Management (CRM), and Enterprise Resource Planning (ERP) solutions.

In 2012, a pivotal moment beckoned me into the realm of digital marketing. My pioneering work in creating specialized systems for mass email campaigns and messaging systems was groundbreaking, leading to their adoption by marketing firms during that period.

In 2014, I ventured into the e-commerce landscape, crafting the first integrated Arabic platform of its kind. My proficiency in software development seamlessly merged with my marketing acumen, resulting in unprecedented profitability.

From 2016 to 2018, I navigated through challenging waters, facing trademark rights issues, ad-related complications, and legal disputes that led to the platform’s closure in most Arab countries. Additionally, logistical intricacies related to shipping posed further challenges.

By 2018, I was at the forefront of innovation, harnessing artificial intelligence to revolutionize digital marketing. These AI systems not only streamlined operations but also facilitated data collection and integration with CRM and CMS platforms, thereby reducing reliance on human resources.

In 2019, I undertook a personal project that demonstrated my prowess in manipulating search engine rankings through SEO. This project leveraged artificial intelligence to create unique and compelling content, an experience you can explore on my LinkedIn profile.

Throughout my career, I’ve collaborated as a subcontractor with major corporations, even embarking on international journeys to Italy, Greece, Poland, and Romania to fulfill contractual obligations.

Over the course of 19 years, I’ve cultivated a multifaceted skill set that includes:

1. Expert Developer
2. Proficient System Administrator (Linux Platform) with expertise in Hosting Automation and Email Marketing Systems
3. Data Analysis Specialist
4. Accomplished Webmaster
5. SEO Guru (both Black & White Hat)
6. Social Media Platform Developer
7. Google ADS Master, proficient in Google tags and Google Analytics
8. Ethical Hacker
9. Proficient in Online Payments and API Integration
10. Mastery of Digital Marketing Automation Tools and Social Media Strategies
11. Adept at Building and Utilizing Fake Audiences for Impact
12. Pioneering Reduction of Human Resources Dependency through AI
13. Profound Expertise in Data Mining
14. Remarkable Reduction in Advertisement Costs

Resume

Education

Isra University

BS - Software Engineering

09.2007 - 06.2011

I got my degree in Software Engineering , and later on, I have finished My certificate in project management professional (PMP). Digital Marketing has become my motivation for the further career path…

Employment

Developer

Jordan Host

2004 - 2012

Jordan Host is an IT Company, specialized in Programming and new
technology , communication and branding.

Management systems servers ( Linux – CentOS )
Achieved Huge traffic From Backlinks ( BlackHat Marketing )
Developing Over than 400 Website Projects .

SEO & Social Media Developer

Abu Dhabi TV

2012 - 2014

Abu Dhabi TV is an Emirati television channel that was originally
launched in 1969. It broadcasts from Abu Dhabi. My key responsibilities
at
ADtv were SEO & Develop API for SM platforms .

Achieved 100% ROI in 2013 – Ramadan campaign via YouTube .
Establish The Email Marketing system from scratch and setup the
SMTP in Linux servers .

E-commerce & Digital Marketing Manager

( ماركات كوم ) Markatcom + برستيج + ستايل شوب

2014 - 2017

Markatcom is an Ecommerce platform In MENA .

Conceived, developed, pitched, and implemented global web strategy
for ARAB $6M business unit By CRM .
Create And Established the Ecommerce platform and integrated it
with getaway payment .
Devised and implemented a PPC strategy which led to increased
conversion rate of 50% at top of funnel
Led 7 team members to deliver marketing services
Created social media campaigns for 120 tenants for lead generation

IT & Digital Marketing Manager

Finance and Business

2017 - 2021

FBM is a Finance Company based in UAE, Jordan & Ukraine .
My key responsibilities at FBM were IT department & 360 Digital
Marketing strategy . SEO On-Page / Off Page Optimization campaigns),
analytics, and social media management For our business clients .

Create and Design 360 Digital Marketing campaigns for 120 Client.
Audited and fixed the website SEO which resulted in 15% increase in
organic leads .
Built a marketing agency that generated $250k in annual revenue .
Helped the FBM Customers to generated targeted leads ( B to B )
From our systems that we made .
Integrate The
Artificial intelligence with the Digital Marketing .

Digital Marketing Consultant

BDO Jordan

06/2021 - present

Samman & Co. was established in 1987 and is part of BDO International since 2012 to represent BDO as the fifth largest professional services firm in Jordan in terms of revenues, clients and professional staff.